from IMDB.com
Discouraging Words About 'Home'
Home on the Range may have seemed like a firing range to some Disney studio executives after weekend box-office returns showed that the $100-million animated feature had grossed only $13.9 million in its first week, putting it in fourth place behind the second week of Scooby-Doo 2: Monsters Unleashed. Today's (Tuesday) Los Angeles Times indicated that the studio may be forced to take a write-down on the film and quoted analyst Jordan Rohan of Schwab SoundView as describing the performance as "very disappointing." The result also increases the pressure on CEO Michael Eisner and his cohorts, who have promised prodigious earnings growth this year. Two other recent Disney releases, Hidalgo and The Ladykillers, also showed mediocre returns. However, several other analysts have observed that other animated features from Disney have opened poorly in the past but have gone on to become profitable -- largely as a result of strong home video sales and overseas performance
See this is why I think the actual "story" is, initially at least, unimportant. At the opening weekend, nobody knows what the story or the characters are like. They just go, or don't go, based on a general feeling about the film.
I mean Scooby Doo 2 did OK (not as well as the first, thank goodness) but can anybody here say, in all honestly, Scooby Doo 2 has a better story than HotR? Does Scooby Doo 2 have better characters? (Not if they've butchered them like in the first film...)
Like it are not, the story of Home on the Range has very little to do with the opening weekend takings. The fact that it's 2D does have something to do with it. The big test is how well Chicken Little does for it's opening weekend.