DC is launching a new merchandising and media franchise called
DC Super Hero Girls which puts it in direct competition with the Disney Princess franchise.
In fact, DC's super heroines got a makeover that resemble the Disney art style and the franchise features a line-up that also resembles the Disney Princess one. Wonder Woman=Snow White/Cinderella, Supergirl=Rapunzel, Batgirl=Belle, Harley Quinn=Aurora, Bumblebee=Tiana, Poison Ivy=Ariel, and Katana=Mulan.
Source:
https://www.dccomics.com/blog/2015/04/2 ... hero-girls